PSA CERTIFICATION: PRICING STRATEGIES – MASTERING THE CMA (6 HOURS OREC CE)

Date:
Tuesday, March 31, 2026 9:00 am - 4:00 pm
Duration:
7 Hours
Categories:
Lancaster Institute Affiliate Zoom Courses *

ON-LIVE™ Pricing Strategies Advisor: Mastering the CMA | Tuesday, March 31, 2026 | 9:00 am - 4:00 pm CT 

The Pricing Strategies: Mastering the CMA course covers the nuts and bolts of a comparative market analysis (CMA), including its purpose, key principles of valuation that impact these analyses, and important valuation terminology. Participants will understand the purpose of appraisals, how they differ from CMAs and the scope of the appraiser’s role. After completing the course, real estate professionals will be able to effectively address client concerns about pricing, choose appropriate comparables, prepare and present a superior CMA and generate ideas for working constructively with appraisers.


The Pricing Strategies: Mastering the CMA  course is required to attain the Pricing Strategy Advisor (PSA) Certification and meets the elective requirement for the ABR® and SRS designation(s) awarded by the Real Estate Buyer's Agent Council (REBAC).

Registration link: https://www.lancasterinstitute.com/product/psa-mar31-ok/?aff=ebr

Earn Your PSA Certification: Pricing Strategies – Mastering the CMA (6 Hours OREC CE)

Looking to strengthen your pricing skills and stand out in today’s competitive real estate market? The Pricing Strategies: Mastering the CMA course is your pathway to earning the highly respected PSA (Pricing Strategy Advisor) Certification while completing 6 hours of OREC continuing education credit.

This live-stream real estate course is designed specifically for real estate licensees who want to confidently price listings, justify valuations, and guide clients through data-driven decisions. Whether you’re working with sellers, buyers, or investors, accurate pricing is one of the most powerful skills you can develop — and one of the biggest differentiators in winning listings.

What You’ll Learn in This PSA Certification Course

In this comprehensive CMA training, you will:

  • Master the purpose and structure of a Comparative Market Analysis (CMA)
  • Understand key pricing and valuation terminology
  • Apply the REALTOR® Code of Ethics to pricing strategies
  • Identify, select, and properly adjust comparable properties
  • Analyze supply and demand trends in your local market
  • Navigate challenging pricing situations and unique property scenarios
  • Collaborate more effectively with appraisers
  • Strengthen your listing presentations with data-backed pricing confidence

This course goes beyond theory. You’ll gain practical, real-world tools you can immediately apply in your Louisiana real estate business.

Why Earn the PSA (Pricing Strategy Advisor) Certification?

The PSA Certification signals to clients that you have advanced training in property valuation and market analysis. In a shifting market, pricing correctly from day one is critical. Agents with strong CMA skills reduce days on market, minimize price reductions, and build stronger client trust.

Course Details

  • Live-Stream Format
  • 6 Hours OREC Continuing Education Credit
  • Counts toward PSA Certification Requirements
  • Practical, application-based training

Secure your spot today and elevate your pricing expertise. In today’s market, pricing isn’t guesswork — it’s strategy.